Mission creators are the ones who create and distribute missions.
Most commonly, they are app publishers and advertisers.
Individual users also can be mission creators by using their TCKL tokens.
Mission creators can ask users to complete a specific action as a mission on the TICKL platform.
Actions can be app install, in-app action, website visit, video view, item purchase, etc.
It can also be something light such as a "follow us on instagram" campaign or a simple Q&A to get information in need quickly.
Mission creators interact with users who participate in missions and help expand the TICKL platform together.